Prof. Hong Ying-yi

康螢儀教授

​Choh-Ming Li Professor of Marketing

Principal Investigator

Meet Our Team

Media Coverage

Building an Innovation Nation

https://cbk.bschool.cuhk.edu.hk/building-an-innovation-nation/


Feeling Inferior Affect Our Appetite and Food Intake

https://cbk.bschool.cuhk.edu.hk/feeling-inferior-affects-appetite-food-intake/​​


How culture influence tolerance of bribery

《管理视野》2018年2月刊


中国人对个人行贿更“宽容”?https://mp.weixin.qq.com/s/0RLzqm1oJGTrgs_ErPX_Qg

Lab statement

Culture lab investigates the processes underlying multicultural influences and multicultural identity. In particular, we examine both the psychological antecedents and outcomes of multiculturalism in intra- and inter-group settings.  Decision making and processing styles are also the major fields the lab is exploring.

Echo Xue Wang

​王雪

Ph.D Student

Culture Lab

​​Identity, Decision Making, & Intergroup Processes

Yang Yang

​楊暘

Research Assistant